Mark Lynch is the Co-Founder of CU Difference, an independent consulting company formed in 2018 with the mission of helping credit unions identify ways in which "the credit union difference" can be used to better serve their members, communities, and overall business prosperity. Prior to co-founding CU Difference, Mark was the Senior Program Manager with the Foundation. In his work with the Foundation, he focused on teaching credit union staff to become certified financial counselors through the Enhanced FiCEP Program.