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VMLY&R
Watch 'The inclusion experience: moving at the speed of trust' on demand panel
The events of 2020 have sparked an awakening, and people's eyes are open wider than ever to the disparities that persist from structural racism, institutional bias, identity discrimination and socio-economic inequity. But leaders are realising that investing in diversity and inclusion (D&I) within their organisations can have a positive outward impact with audiences.
As part of ‘
The Experience Advantage’ half-day festival, Yusuf Chuku, global chief strategy officer at VMLY&R, spoke with leading marketers from Conagra Brands and BP about the importance of diverse teams for great customer experience--and how to set a new, inclusive agenda for experience desgin and cognitive diversity.