How do Berryworld, Fairtrasa, Kölla digitize and automate their chain's quality data?
Since the end of 2019, the AgriPlace Chain digital platform has been broadly introduced. That's within the Dutch and Belgian fruit and vegetable trade. It's now making inroads into other European countries. "We're meeting a fruit and vegetable companies' need," says Nico Broersen.
"They want to manage their chain's quality information more easily. There's a lot of interest, especially from the German-speaking companies. But also from the UK and Ireland. Several large businesses have come on board. These include Keelings in Ireland and a KOLLA and Widmann (Gemusering) in Germany."