How Calvin Trillin mastered 'The Lede' and other annoyingly brilliant writings

In journalism, the "lede" is the introduction to a story - a sentence or paragraph - designed to entice readers to continue.

For example, the lede in a review of Calvin Trillin's "The Lede" might be: Calvin Trillin is an annoyingly good writer.

Presumably, the juxtaposition of "annoyingly" and

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