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Ford Motor Co. plans to reveal the all-electric F-150 Lightning on May 19 during an evening extravaganza that begins at 9:30 p.m. in a livestream event at Ford World Headquarters in Dearborn, the company announced at noon Monday.
The Free Press first reported earlier Monday on the installation of a projection screen at the headquarters over the weekend but Ford declined to comment then on anything involving the situation.
Ford spokeswoman Emma Bergg declined to provide any detail about how the new big screen will be used for the event. "More to come. We're excited."
The global event will be broadcast live with more than 30 ways to watch, including Facebook, YouTube, Twitter as well as sites in Times Square in New York City and Las Vegas Boulevard, Ford said in its English and Spanish news releases.