Dr Fuad Halim and the hyperlocal political brand
The Managing Director, Inexgro Brand Advisory, writes about elections, social workers and hyperlocal aspirations of the electorate
Shivaji Dasgupta
Those connected to the Bengal assembly polls will be well familiar with Dr Fuad Halim, the doctor philanthropist who is a medical messiah in his constituency. I am certain that there must be many such stalwarts across the country, rendering genuine community service prior to seeking electoral mandates, unlike the promise-based archetype of Indian politics. They are naturally affiliated to a mainstream party but their primary attraction is independent apolitical influence, due to genuine and consistent action.