Genie founders Tim Chan and Callum MacBeth will join the Dija team to support growth outside London
Ultra-fast grocery service Dija has acquired Cambridge-based 15-minute drink and snack delivery startup Genie to “support the company’s expansion across the UK”.
Dija was established last year by former Deliveroo executives Alberto Menolascina and Yusuf Saban and launched in London earlier this month, delivering grcoeries from four warehouse hubs in South Kensington, Fulham, Islington and Hackney.
Genie launched last year delivering snacks, drinks and everyday essentials in 15 minutes or fewer with late-night opening hours, again from dedicated ‘dark stores’.
As part of the acquisition, Genie founders Tim Chan and Callum MacBeth will join the Dija team to support growth outside London.