or publicity complains? there are plenty of celebrities who ask for a nip or tuck here. >> who wouldn't want to be blemish free. >> sarah jessica parker is on this month's cover of "vogue" and it's the age issue but not a wrinkle to be found. elizabeth hurley is quoted as saying she allows on a good photographer and a certain amount of retouching. >> the american medical association is adopting a new policy that discourages air brushing, specifically in teen publications. its concern -- photo shopped images can lead to eating disorders and distorted body image. >> we think some regional guidelines could be developed by the advertising associations to make sure that we do take care of our kids in a good way so that they don't develop these unhealthy expectations about themselves. >> but with automatic photo editing software programs widely available, air brushing is easier than ever.