politics average, the current governor charlie crist elected as a republican, running as an independent. real clear has this one in rubio's favor with a lead of about 10.5 points. as you can see over crist and around 17 over meek. now, florida has an 11.4% unemployment rate. that is above the national average. it went to barack obama two years ago, as you see here 51-48%. tonight, correspondent phil keating is down here in miami. he is reporting live wh more on this contest. good evening, phil. >> reporter: good evening, bret. riding a fresh five-point uptick in the polls, democratic congressman kendrick meek unveiling a novel and creative political ad today. also revealing his new strategy in the waning weeks in the tightening race for florida senate seat. up until now, meek's political ads which aired across florida tv statewide have really basically highlighted his own political positions. he is pro-choice.