show two out of four weeks." >> at the time there was a general fear and anxiety, and they have the data to back it up, that shows that become increasingly serialized would lose viewership over time. >> let's don't! >> because if the audience misses an episode, then they would be inclined to stop watching it because they would feel like i missed one and now i don't know what's happening. >> there had been amazing shows that had been serialized. they never had syndication value because you couldn't revisit them. but there is almost like no better hook. it's like a book you can't turn down. it's okay, i'm going to watch a little bit more. >> "24" was set to debut in september of 2001. the pilot climaxes with an assassin blowing up a passenger jet in midair. fox orders this. fox schedules it. 9/11 happens. suddenly the show which seemed like this goofy thing about keifer sutherland chasing off