February 25 2021, 9:38 am | BY Ricki Green | No Comments
CNH Industrial Australia has named Leo Burnett Australia as its new creative agency of record for the Case family of brands, including Case IH, Case CE and AMS.
Leo Burnett won the business following a competitive pitch and will commence work across all brands immediately.
Case IH is one of the world’s largest agricultural equipment brands, boasting a long and rich history. Paired with the Aftermarket Solutions business, Case IH has been supporting Australian farmers for decades. Case CE is also a pioneering heritage brand, helping shape the modern construction industry. In Australia, Case IH and Case CE are supported by over 100 dealership locations across the country.