Chef James Won's restaurant bouchon Enfin names comms partners ahead of launch
Details
01 February 2021
French restaurant bouchon Enfin has appointed Beatnk and REBL as its communications partners ahead of its launch to oversee strategic and creative communications, influencer management, as well as digital and social media. Bouchon Enfin is founded by chef James Won and business partner Scott Lim, and is inspired by the concept of restaurants in France's Lyon, which are known for their convivial atmosphere and family-style dining. The restaurant intends to serve up French dishes with a Malaysian spin.
Beatnk will take the lead in strategic communications and creative directions supported by independent design house Roshambo and PR practitioner Jillian Toyad, while REBL Malaysia will handle all social content and strategic components and for influencer marketing. REBL is supported by influencer marketing firm Komaci in this aspect.