Like many Americans in a period of economic stress, Iâve recently tried out a few side hustles. The first was hiring myself out as a gigolo. That was about as successful as David Bowersâ last mayoral campaign. Next I dipped my toes into a related field, business consulting.
My first client was the Texas Tavern, which by the way turns 91 on Saturday. Despite its Depression-era charm and 24/7 cheap grub, the Church Avenue eatery had a challenging 2020 â like every other fine-dining establishment.
Owner Matt Bullington declined to divulge details. But he acknowledged he bought zero Rolls Royces last year, which ought to tell you something. So he hired yours truly to come up with some innovative tactics to drum up sales.