Bruno Mars Unveils 'Ricky Regal' Alter Ego for New Lacoste Collaboration
Bruno Mars Unveils 'Ricky Regal' Alter Ego for New Lacoste Collaboration
The new collection includes apparel, slides and accessories inspired by Miami nightlife, Sixties and Seventies' glamor, and live music
Tim Chan, provided by
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Bowie gave us Ziggy Stardust, Beyonce had Sasha Fierce, and now, Bruno Mars is introducing us to his musical alter ego, Ricky Regal, as part of a new fashion collaboration with Lacoste.
The Lacoste x Ricky Regal collection launches this week and features a range of retro-styled T-shirts, tracksuits, footwear and accessories inspired by Miami nightlife, Sixties and Seventies’ glamor, and the shared euphoria of singing and dancing to live music.