Brand Loyalty Supersedes Channel Loyalty | By John Smallwood – Hospitality Net hospitalitynet.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hospitalitynet.org Daily Mail and Mail on Sunday newspapers.
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The most recent disruption, Covid-19, has created an acceleration in Artificial Intelligence plus the redefinition of certain segments or the expectations from key revenue-generating departments.
Redefining the Role of Hotel Revenue Leaders
Revenue Directors now have more tools to access a myriad of information, spending less time building reports and more time analyzing and making more informed decisions.
As the COVID-19 crisis exposes the limits of existing Revenue Management systems, Revenue Directors are moving away from being gatekeepers to being revenue generators. This requires a
systemic approach and a close collaboration with other key departments to develop tactical and long-term strategies.
easyHotel is opening its first Welsh hotel in March
The new Cardiff city centre branch has been on the cards since late 2017
How the finished hotel will look (Image: easyHotel.com)
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Budget chain easyHotel is to launch its first ever Welsh hotel this spring.
By Margaret Mastrogiacomo, EVP, Strategy at NextGuest
share this article Photo: NextGuest
With hotel marketers around the world ready for a reset, 2021 can t come soon enough. If you haven t already, now is the time to finalize your 2021 marketing plan and ensure your strategy is ahead of the curve.
This month, Google debuted a trio of new tools to help destinations and hotels use search data to identify and analyze travel demand, Instagram expands new Guides feature to all users, and retro fonts make a comeback in web design. From Search to Social Media and Design, here are the top 5 things you need to know now in hotel digital marketing.