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CHI Limited promotes dairy consumption with Hollandia Dairy Day


Leading dairy brand, Hollandia, has held the maiden edition of its Hollandia Dairy Day. This event is a public interest initiative undertaken by CHI Limited, makers of the Hollandia brand, to raise awareness about the nutritious value of dairy products and how daily consumption plays a key role in achieving optimum health. 
The theme for this year’s event, “Dairy Nourishment to Support Healthy Living”, was informed by the need to highlight the role dairy consumption plays in our everyday nourishment.
Speaking, the Head of Legal/Public Affairs & Corporate Communications, CHI Limited, Mr. Israel Dan’Auta, drew attention to the low dairy consumption figures in Nigeria and stressed the need for daily dairy consumption. He expressed confidence that the “Hollandia Dairy Day conference will be an effective forum for discussing the way forward in dairy nutrition, setting priorities as well as connecting with today’s consumers at a deeper and more meaningful level.” ....

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Hollandia Yoghurt Unveils New Communication Campaign


Hollandia Yoghurt, Nigeria’s leading drinking yoghurt brand, has unveiled a new communication campaign themed “Wholesome Nourishment From Your Favourite Brand”. The campaign is aimed at increasing brand awareness as it looks to further endear the brand to consumers as the favourite drinking yoghurt brand for wholesome nourishment.
Deployed across different communication channels including TV, Radio, Print, and Digital platforms, the new campaign features recently signed talented Actress, TV personality and Influencer, Zainab Balogun-Nwachukwu. Through her versatility in the campaign, Balogun-Nwachukwu stimulates positive consumer experiences with her favourite Hollandia Yoghurt and connects them with the nutritious benefits of the brand. ....

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CHI Limited Introduces Hollandia Zero Yoghurt


CHI Limited has expanded its brand offering with the introduction of Hollandia Zero Yoghurt.
According to a statement, the product is a premium innovative product offering that combines the natural taste and nutrition of yoghurt with unique benefits of Zero Added Sugar, Zero Artificial Sweetener & Zero Lactose.
The product launch would be supported by a campaign with the launch message, “So Much Yoghurt Goodness, Zero Compromise”, and deployed across TV, Radio, Out-of-Home, Digital platforms, Van branding, and Point of Sale communication channels.
The new Hollandia Zero Yoghurt is a perfect option for those looking to explore a more mindful approach to drinking yoghurt, while being able to enjoy the goodness of yoghurt. ....

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