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Muchachos teaming up with college athletes to promote brand


KLKN-TV
A locally owned Lincoln restaurant is jumping in on the new era in college sports.
July 15, 2021 9:48 pm
Muchacho s
LINCOLN, Neb. (KLKN) – Just last month, the NCAA cleared the way for college athletes to cash in on their name, image and likeness. Big names like
Runza jumped on board to pay some student athletes to brand their business, including one local Lincoln restaurant.
Muchachos, near 11th and K streets, will now be paying some student athletes to represent their brand on Instagram and Twitter, one taco at a time.
“We have seen a lot of athletes come in here just to eat and they have been so supportive of us through everything and we wanted to kind of give back to them, now that we can,” Nick Maestas, the owner of Muchachos said. ....

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Staff Picks: Best State College Grocery Store


Grocery shopping is just one of those chores you can’t get out of doing.
While you can put off laundry for another day, you can’t necessarily put off eating. Besides, Grubhub and Uber Eats aren’t the cheapest options, and there are only so many days you can order out in a row before you start to feel gross.
However, a nice grocery store can make the food shopping experience all the more bearable. Luckily for Penn State students, State College has a plethora of grocery stores for them and the surrounding community to choose from.
But which store ranks supreme? Our staff’s go-to grocery shoppers weighed in. ....

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