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Saudi Tourism Authority eyeing Indian market with zeal By TBM Staff | Mumbai In order to decipher Saudi Arabiaâs tourism offerings, the Saudi Tourism Authority (STA) organised Journeys in Arabia an exclusive online event, curated especially for travel trade partners around the globe. The India edition of Journeys in Arabia webinar took place on February 17. Speaking at the launch webinar, Fahd Hamidaddin, CEO, STA, said that the travel industry is rapidly changing, especially against the backdrop of the Covid-19 pandemic. Travellers are thinking how to travel. They are thinking of visiting safe and lesser-known destinations, pointed out Hamidaddin. Praising India, he said that India has set the standard of destination marketing. Once travel resumes, India will emerge as one of the top source markets in the world, he said. Hamidaddin stated that the pandemic has taught one to become agile ....
Inspire, Engage, Educate: Saudi Tourism Authority Launches âJourneys in Arabiaâ By TBM Staff | Mumbai ⢠An exclusively curated webinar to explore and discover Saudiâs exciting new tourism offering The global travel industry is undergoing its most profound transformation. As the landscape evolves, it is more important than ever to continue to inspire, engage and educate travel trade for when the world safely re-opens and travel resumes. Saudi Arabia is a relatively new destination on the global stage. As the authentic home of Arabia, Saudi offers unique, diverse and unparalleled experiences, a land of natural assets, rich culture and heritage and adventure. ....