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Crafting A Local Narrative: Christoph Hoffman, Founder And CEO, 25Hours


May
9, 2021
8 min read
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You re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.
Accor is placing its bets on the lifestyle category over the next few years, with the number of its lifestyle hotel openings expected to triple by 2023. To top that, Accor’s lifestyle segment currently accounts for roughly 5% of the group’s annual revenue, while representing 25% of the company’s development pipeline by value. A recently announced joint venture with Ennismore, expected to close in the second quarter of 2021, will only add to Accor’s lifestyle muscle. Once complete, the deal will bring together a portfolio of lifestyle brands, including The Hoxton, Gleneagles, Delano, SLS, Mondrian, SO/, Hyde, Mama Shelter, 25h, 21c Museum Hotels, TRIBE, JO&JOE, and Working From . ....

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A Lifestyle Of Revolution: The Merger Between Accor And Ennismore Ushers In A New Era Of Hospitality


A Lifestyle Of Revolution: The Merger Between Accor And Ennismore Ushers In A New Era Of Hospitality
Entrepreneur
2 hrs ago
Dina Maaty
© Accor
Left to right: Mark Willis, CEO - India, Middle East, Africa, and Turkey, Accor, Sharan Pasricha, founder and Co-CEO, Ennismore, and Gaurav Bhushan, CEO, Accor Lifestyle and Co-CEO, Ennismore
In November 2020, French hospitality giant Accor announced that it had entered a new partnership with Ennismore, an innovative, independent operator, in order to form the world’s leading lifestyle entity, bringing together two of the sector’s biggest players in a game-changing move, which would set the tone for a myriad of exceptional, guest-centric experiences under 12 world-class brands. ....

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A Lifestyle Of Revolution: The Merger Between Accor And Ennismore Ushers In A New Era Of Hospitality

A Lifestyle Of Revolution: The Merger Between Accor And Ennismore Ushers In A New Era Of Hospitality
entrepreneur.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from entrepreneur.com Daily Mail and Mail on Sunday newspapers.

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