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46 Australian entries make the cut at shortlist stage of The One Show 2021 led by CHE Proximity


May 25 2021, 9:09 am | BY Ricki Green | 8 Comments
The One Club for Creativity has announced 54 entries from Australia and New Zealand have been selected as finalists by its global juries of top creative leaders for The One Show 2021.  Australia has scored 46 finalists, whilst New Zealand has 14.
 
From the One Show’s initial shortlist of 120 finalists, announced in April, the final shortlist sees 46 Australian finalists, that will go on to win a Gold, Silver, Bronze Pencil or Merit at this year’s One Show, to be announced on June 10 during the online Creative Week 2021.
CHE Proximity leads the way in Australia with 10 finalists in The One Show 2021.  The agency has five with Heckler Sydney for Samsung “Microcodes”, and three with DIVISION for “Give a Flybuys” on behalf of Flybuys.  CHE Proximity also has one with Mindshare, Thinkerbell and Revolver for IAG/NRMA Insurance “Sloways”, and another with Guilty and TAC for “The Booster Tag� ....

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Mumbrella Awards 2021 shortlist, Merrick Watts to host the gala event


Mumbrella Awards 2021 shortlist, Merrick Watts to host the gala event
May 20, 2021 10:23
The shortlist for the 2021 Mumbrella Awards has been announced, with The Monkeys and Special Group among the top nominations.
With 11 nominations, The Monkeys received two nods in the Mumbrella Award for Insight, TV Ad of the Year and Social Idea of the Year categories, as well as nominations in Best Use of Real-Time Marketing, Creative Agency of the Year and Ad Campaign of the Year.
Meanwhile, Special Group earned ten nominations across categories including TV Ad of the Year, Content Marketing Strategy of the Year, Social Idea of the Year, Best Use of Real-Time Marketing, and the Mumbrella Awards for Bravery, Insight and Innovation. ....

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Momentum Worldwide Australia reveals new hires and promotions


Momentum Worldwide Australia reveals new hires and promotions
May 13, 2021 10:07
Creative agency Momentum Worldwide Australia has announced two new appointments and a promotion, as the agency continues to expand.
Momentum said the appointments allow the agency’s other accounts to be more evenly distributed and managed across the team following new account wins across experiential, retail and content work.
Isabelle Ward, Andres Cantero, Brittany Auchterlonie
Brittany Auchterlonie joins in the role of senior account manager, having most recently worked client-side in digital and brand marketing for Mad Mex restaurants.
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She replaces Andres Cantero, who held the role for the past three years, and has now been promoted to account director for Momentum. ....

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Momentum Worldwide Aus recruits ECD Matt Batten


Momentum Worldwide Aus recruits ECD Matt Batten
December 15, 2020 2:25
Independent creative agency Momentum Worldwide Australia (Momo) has appointed Matt Batten as ECD based in Sydney.
Batten was most recently ECD at Edge for three and a half years, and prior to that spent more than six years at Wunderman in Sydney and London, the latter role including regional creative leadership for offices across EMEA, as well as more than five years at BMF and two stints with Saatchi & Saatchi.
Batten replaces Phil Watson who departed the agency after three years to be a strategic
consultant.
Momo’s work includes creative multi-channel advertising, experiential, and shopper marketing. It has recently won three new accounts: E45 skincare, 3M Command and Inghams. ....

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