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Maison Larsen (Altia Group) Appoints Marussia Beverages USA for Distribution 0 Shares Marussia Beverages USA has been named the importer partner for Altia Group’s Larsen Cognac. The appointment is for the entire line of cognac starting with the new Aqua Ignis (A.I). This is the first cognac in the world aged in triple steam-toasted barrels. According to Tom Wagstaff, VP of Sales at Marussia Beverages USA, “This appointment furthers the relationship between Altia Group and our team in the U.S. Working with this esteemed cognac – from its new extraordinary craft Larsen A.I. to eventually it’s classic range – is an exciting opportunity to connect with connoisseurs and fans of cognac while building our portfolio.” ....
Niche Import Co. changes name to Marussia Beverages USA Niche Import Co., the US arm of Marussia Beverages Group, has changed its name to Marussia Beverages USA in a bid to strengthen its parent company s global footprint. The name change was brought in at the start of 2021, effective immediately. Founded in 2004 and headquartered in the Netherlands, Marussia Beverages Group has almost 1,000 employees in 10 core markets serving importers in 40 countries with an expanding portfolio of spirits, wines and sakes. Its US team has been creating sales and marketing programmes with a variety of wine, spirits and liqueurs brands since 1992, including Lenz Moser Wines, Hatozaki Japenese Whiskies and Mozart Chocolate Liqueurs. ....