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Lenny & Larry's The Boss! Cookie features protein


Lenny & Larry’s is putting a protein-packed twist on the traditional cookie.
New from the Los Angeles-based company is The Boss! Cookie, which features dairy and plant protein, 18 g of protein per 2-oz. cookie, 1 g of sugar and 6 g of prebiotic fiber, the company said.
To celebrate the launch of this new product, the brand is holding the Boss Up! Challenge from Feb. 17 to March. 16, and encourages participants to submit videos that show off their strength, agility or balance to win and participate in a socially-distanced competition in April, as well a private training session with Jessie Graff.
“With the introduction of Lenny & Larry’s The Boss! Cookie, we are delighted to offer a protein-packed treat that will help consumers perform at their best and take their fitness gains to new levels,” said Lenny & Larry’s ....

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Mysterious Creators of 18G Reveal Themselves - Lenny & Larry's Unveils New 18G Protein Cookie and Boss Up! Challenge


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LOS ANGELES, Feb. 16, 2021 /PRNewswire/  5G was so last year! Following a mysterious press release announcing the debut of 18G, the fun-loving originators of the protein cookie, 
Lenny & Larry s, is proud to announce the introduction of their newest, 18G – as in 18 grams of protein cookie:  Lenny & Larry s The Boss! Cookie™.  Powered by dairy and plant protein, Lenny & Larry s The Boss! Cookie™ is ready to fuel snackers nationwide and makes the switch from 5G to 18G easier than ever.
18G is Here
Lenny & Larry s The Boss! Cookie™ is a high-protein treat, perfect for consumers looking to optimize their performance and exceed their fitness goals. Each 2-ounce cookie contains 18 grams of protein, 1g of sugar and 6g of prebiotic fiber baked to perfection with clean, Non-GMO ingredients. Lenny & Larry s is partnering with Athletics-based TV Personality and Stuntwoman, Jessie Graff, to share the exciting news and c ....

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