The Rewilding And Regeneration Of The Luxury Adventure: Luca Franco, CEO and Founder of Luxury Frontiers. X
The Rewilding And Regeneration Of The Luxury Adventure: Luca Franco, CEO and Founder of Luxury Frontiers. May. 19th, 2021
Luca Franco is the Founder and CEO of Luxury Frontiers, a San Francisco/Johannesburg- based international firm specializing in design, development, and guest experience concepts for upmarket, light-on-earth hospitality structures ranging from tented camps to treetop suites.
Drawing on his passion for transformational travel, re-wilding, and entrepreneurship, Mr. Franco founded Luxury Frontiers in 2011 and has grown the firm with a multicultural team of designers, architects, and eco-resort experts to create truly experiential hospitality structures.
The Covid-19 pandemic has reinforced a demand for exclusive-use accommodations from a much wider demographic of travelers and is opening unique opportunities for the travel trade.
Mon, Feb 22, 2021 4:00 PM EST
How do you inject a sense of passion into your brand while ensuring guests needs and wants are met? These leaders are digging deep to redefine notions of hospitality, partly by providing experiences that people won’t find elsewhere. While each company embodies different definitions of luxury from experiential resorts in off-the-grid locations to boutique coworking spaces all are thinking outside the box to steer their brands to rising success.
Panelists:
John Flannigan – CEO and Founder, Wylder Hotels
Luca Franco – CEO and Founder, Luxury Frontiers
Elide Rathborne – Director of Design, Bond Collective
Moderator: