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Madewell Launches Resale Platform | Shop-Eat-Surf


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Madewell and ThredUp Inc., today announce the launch of “Madewell Forever” Madewell’s new resale platform. The platform is powered by thredUP’s Resale-as-a-ServiceR (RaaSR), the leading technology and logistics platform creating circular fashion experiences for a number of the world’s leading brands and retailers. This collaboration deepens Madewell’s long-standing commitment to circularity and its existing partnership with thredUP, becoming their first RaaSR client to launch a 360-resale platform that allows their community to both clean out their closets and shop secondhand. Madewell worked closely with thredUP to develop a unique, white-labeled resale channel including a digital shop – the first of its kind enabled by thredUP’s RaaSR program. ....

Libby Wadle , James Reinhart , Thredup Inc , J Crew Group , Published Jul , Madewell Forever , Hometown Heroes , லிபி வாதிலே , ஜேம்ஸ் மறுஹார்ட் , ஜு குழுவினர் குழு , வெளியிடப்பட்டது ஜூல் , சொந்த ஊரான ஹீரோக்கள் ,

Madewell rolls out formal ambassador program, Madewell Fam – Glossy

Madewell CMO Derek Yarbrough said the goal of Madewell Fam is top-of-the-funnel brand marketing and awareness, focused on appealing to the values and causes that are important to the brand's audience. Madewell selected four influencers, all of whom had worked with the brand before, to be part of the inaugural class of the program. Each quarter, four more ambassadors will be chosen and added to the program. Each ambassador has a specific cause they’re passionate about, ranging from body positivity to climate activism, which Madewell will use its platform to boost. ....

Gabrielle Richardson , Leah Thomas , Chinae Alexander , Madewell Fam , Jessica Kirby , Libby Wadle , Mary Alderete , J Crew Group , Public Relation , Culture Report , கேப்ரியல் ரிச்சர்ட்சன் , லியா தாமஸ் , ஜெசிகா கர்பீ , லிபி வாதிலே , ஜு குழுவினர் குழு , பொது உறவு , கலாச்சாரம் அறிக்கை ,