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Colmar Brunton Poised For Strategic Growth With Kantar Integration

Colmar Brunton Poised For Strategic Growth With Kantar Integration
scoop.co.nz - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from scoop.co.nz Daily Mail and Mail on Sunday newspapers.

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auckland.scoop.co.nz » Air New Zealand Reputation Flies Highest Despite COVID Travel Restrictions

Press Release – Colmar Brunton
Despite COVID-19 decimating international travel, Air New Zealand’s resilient reputation has landed it on top of Colmar Brunton’s Corporate Reputation Index 2021 for the seventh year running.
“The airline has built up a bank of goodwill that has been drawn down on during the COVID pandemic. After a challenging year it still retains its reputational lead by a small margin, signalling just how resilient the airline is.” said the Head of Colmar Brunton Sarah Bolger announcing the index yesterday.
The Corporate Reputation Index, a partnership with Wright Communications, uses the global RepZ framework, created by Colmar Brunton’s parent company Kantar, with standardised reputation attributes with fieldwork in February and March 2021. ....

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Air NZ reputation soars above other corporates

Photo: AFP
This year s Colmar Brunton Reputation Index, which is run in conjunction with Wright Communications, shows the national carrier managed to hold on to its top ranking for the second consecutive year, with supermarket chain Pak n Save and TVNZ rounding out the top three.
Wright Communications managing director, Nikki Wright, said the airline had to drawn down on all the goodwill it had built up over the years and during the pandemic.
Despite that challenge, I guess they have tried incredibly hard to remain focused on the customer.
She said the company s chief executive, Greg Foran, also fronted up when times times were tough, which is something consumers appreciate. ....

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Air NZ reputation soars above other corporates

Air NZ reputation soars above other corporates
msn.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from msn.com Daily Mail and Mail on Sunday newspapers.

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Corporate Reputation Index: Air New Zealand comes out on top again

Air New Zealand rises to top of index despite Covid ticket refund vs credit debacle. ....

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