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Black-Owned Haircare Brand Mielle Organics Receives $100 Million Investment


Black-Owned Haircare Brand Mielle Organics Receives $100 Million Investment
Mielle-Organics
Black-owned beauty brand Mielle Organics just secured a major bag by landing a multimillion-dollar investment from the firm Berkshire Partners.
Seven years after co-founders Monique Rodriguez and Melvin Rodriguez launched their natural haircare brand, the CEO and COO have received a Series A investment of more than $100 million from the private equity firm,
Ad Week reports.
Praised as the fastest-growing Black-owned haircare company in the US, Mielle has been riding high after recently bringing on Grammy Award-winning rapper Megan Thee Stallion as its global brand ambassador. Most recently, the beauty brand launched its 2021 “Unmasked: I Know My Roots” campaign with entertainers and close friends LeToya Luckett and Toya Johnson. ....

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Mielle Organics co-founder Monique Rodriguez lands historic investment


Mielle Organics co-founder Monique Rodriguez lands historic investment
Photo Courtesy of Monique Rodriguez
CHICAGO, April 8, 2021 /PRNewswire/ Mielle Organics, the #1 fast-growing, Black-owned, and community-focused natural hair care company, announced today that Berkshire Partners, a Boston-based firm, has made a significant investment in the company. Berkshire typically makes equity investments of $100 million to $1 billion in size. The financing will support Mielle’s growth plans and help further its mission to educate, empower, and excite Mielle’s customers and the broader hair care community. A portion of Berkshire’s investment will be used to support Mielle’s More Than a Strand program, which is core to the company’s mission to strengthen the bond between mothers, daughters, and young girls across the United States, Caribbean, and Africa. Company co-founders Monique and Melvin Rodriguez (CEO and COO, respectively) will continue to be majority owne ....

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