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All Specs Blackmagic Design’s DaVinci Resolve, though clearly professional-level video editing software, is a longtime favorite among ambitious enthusiasts because of its capable free version and the ease of use it offers after a considerable initial investment of time learning this huge, complex software. Blackmagic Design claims DaVinci Resolve is the only product to combine video editing, motion graphics, color coding, and audio production in one tool. That may be if you compare it with pro-level-only software like Apple Final Cut Pro and Adobe Premiere Pro, but we’ve seen consumer-targeted software that has all those capabilities. What enthusiast video editor wouldn’t want to put those claims to the test? We did just that, and we found that the massive program delivers on them and adds innovative tools to boot, but as mentioned it takes some getting used to, as it doesn’t stick to the usual video interface and workflow conventions. ....
EXCLUSIVE: ITV AdVentures, the broadcaster’s new venture capital arm, plans to invest £15m in up to five consumer start-ups this year. And it plans to double down on its VC initiative again in 2022, investing another £15m in between three and five start-ups. ITV AdVentures offers between £1m and £5m worth of TV ads in each start-up through a so-called media-for-equity deal. Media for equity means media companies offering inventory – ad space or airtime – in exchange for equity in start-ups. It’s ideally suited for consumer scale-ups with a broad proposition looking to grow their sales – think Octopus Ventures-backed Secret Escapes, which at one point advertised regularly on ITV. ....
Share the News The popular PNG Media Pool Competition is back after a year of absence following the COVID-19 pandemic last year. More than 30 teams have already registered to participate in MPC Season 21 which will begin in March. MPC Chairman Kepson Pundu has confirmed SP Brewery will be sponsoring the competition this year. “Like all sporting bodies, Media Pool was greatly affected by the COVID-19 pandemic but we have also learnt valuable lessons and will adopt the new normal protocols to guide our competition from now on,” he added. The PNG Media Pool will host its Annual General Meeting this Saturday 20 February. ....