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ZEE's Zindagi: Cross-border content resumes - India Today Insight News


ZEE’s Zindagi: Cross-border content resumes
The Zindagi channel on Zee5 is enabling Pakistani creators to reach to a wider audience with new streaming shows
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Churails is a Pakistani drama web series
Four years after Pakistani TV shows were removed from ZEE’s Zindagi channel best known for introducing Indians to cross-border dramas such as
Zindagi Gulzar Hai and
Humsafar, as well as Turkish and Korean content Pakistani content has returned to Zindagi. However, the ending of this unofficial ban, which was followed by Bollywood’s boycott of Pakistani actors and singers, only includes new web series. The shows run on what’s now a digital-only brand available on Zee5. Shailja Kejriwal, chief creative officer of special projects at ZEE, says she is just glad that the creative dialogue has resumed. “I don’t look at it as a business,” says Kejriwal. “It makes me emotional that we can put aside the political issues and just talk as cre ....

Ahad Raza Mir , Gurmehar Kaur , Mann Jogi , Sanam Saeed , Shailja Kejriwal , Saba Qamar , Sajal Aly , Zindagi Gulzar Hai , Fawad Khan , Dhoop Ki Deewar , மான் ஜோகி , சனம் சயீத் , ஷைல்ஜா கேஜ்றிவாள் , சபா கமர் , சஜால் அலி , ஜிண்டாகி குல்சார் ஹாய் , பாவாத் காந் , தூப் கி தீவார் ,

ZEE's Zindagi: Cross-border content resumes


ZEE’s Zindagi: Cross-border content resumes
Suhani Singh
© Provided by India Today
Four years after Pakistani TV shows were removed from ZEE s Zindagi channel best known for introducing Indians to cross-border dramas such as
Zindagi Gulzar Hai and
Humsafar, as well as Turkish and Korean content Pakistani content has returned to Zindagi. However, the ending of this unofficial ban, which was followed by Bollywood s boycott of Pakistani actors and singers, only includes new web series. The shows run on what s now a digital-only brand available on Zee5. Shailja Kejriwal, chief creative officer of special projects at ZEE, says she is just glad that the creative dialogue has resumed. I don t look at it as a business, says Kejriwal. It makes me emotional that we can put aside the political issues and just talk as creative people. Kejriwal felt the time was right to give Zindagi a makeover, given that people [are now] used to seeing shows fr ....

Ahad Raza Mir , Gurmehar Kaur , Mann Jogi , Sanam Saeed , Shailja Kejriwal , Saba Qamar , Sajal Aly , Zindagi Gulzar Hai , Fawad Khan , India Today Four , Dhoop Ki Deewar , மான் ஜோகி , சனம் சயீத் , ஷைல்ஜா கேஜ்றிவாள் , சபா கமர் , சஜால் அலி , ஜிண்டாகி குல்சார் ஹாய் , பாவாத் காந் , இந்தியா இன்று நான்கு , தூப் கி தீவார் ,