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Share this article Share this article NEW YORK, May 10, 2021 /PRNewswire/ O Dwyers, a leading public relations industry publication, has officially released its annual PR rankings, naming 5W Public Relations beauty, fashion & lifestyle practice area the fourth largest in the U.S., with net fees of $6.5 million. This year s placement marks the sixth consecutive year the division has been ranked within the top five. 5W s beauty, fashion and lifestyle division achieved monumental success this past year by developing creative, integrated communications campaigns for new and existing clients, while always allowing for flexible execution with the ability to pivot quickly as needed. The team is constantly directing and redirecting based on news, trends and cultural conversations, which has resulted in maximum exposure for clients in any news cycle. ....
By Cherranda Smith Six-year-old Lily Adeleyemade history last month after signing a deal with Walmart to sell her children s clothing and accessory brand Lily Frilly, becoming the youngest Black-owned business to be sold at the retailer. The Orlando, Florida native will design new and exclusive hair bows and accessories for Walmart under the deal and that will be sold at more than 1,000 Walmart stores and online. Lily, and her mom and founder of hair company The Mane Choice, “Lily Frilly started out as a brand my daughter Lily and myself created, as I always believe it’s important to let your children follow their passions, whether that be art, sports, or in this case, growing a business,” Courtney said. “Now, Lily Frilly has become so much more than just that – it’s a brand children love, as well as a symbol of inspiration and confidence for young girls as well as for the Black community. ....
‘I Like to Make Little Girls Feel Beautiful’: 6-Year-Old CEO Breaks Barriers as One of the Youngest Black CEOs Featured In Two Major Retail Chains “I like to make little girls feel beautiful,” says 6-year-old Lily Adeleye. Lily is the one of the youngest Black executives to have a brand in two major retail stores after her accessories brand Lily Frilly was picked up by Walmart after about two years in Target. Lily turning to entrepreneurship is no surprise as her mother, Courtney Adeleye, is the founder of multimillion-dollar hair care brand The Mane Choice, which was acquired by Canadian beauty conglomerate MAV Beauty Brands in 2019. ....
Karen Civil and Martell Cognac Create Trunks Filled With Black Girl Magic blackenterprise.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from blackenterprise.com Daily Mail and Mail on Sunday newspapers.