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Quarter of Britons have a holiday booked to an amber-list country - and up to 75% will go regardless


New research has revealed that as many as 24 per cent of Britons claim they currently have a holiday booked to an amber-list country.
And as many as three quarters (75 per cent) of those with trips abroad planned over the next few months insist they are happy to go against the government’s advice and go ahead with the holiday - despite the testing and 10-day quarantine involved - even if their country doesn’t move to the green list in time.
Of those who said they would jet away on a foreign holiday regardless of warnings, 39 per cent said they needed to get away for their mental health, while 27 per cent said they were fully vaccinated and saw no reason not to go. ....

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Bacardi forecasts 400% growth in low-ABV sector by 2024


Bacardi forecasts 400% growth in low-ABV sector by 2024
16th December, 2020 by Nicola Carruthers
Bermuda-based Bacardi expects the retail sales value of the no- and low-alcohol ‘spirits’ category in Western Europe to reach US$500 million over the next four years.
Bacardi’s Less is More campaign seeks to drive awareness of the firm’s no- and low-alcohol products
Bacardi, owner of brands such as Dewar’s Scotch whisky and Grey Goose vodka, made the prediction based on data from IWSR Drinks Market Analysis. The sector’s retail sales value in Western Europe was US$100m in 2020.
Bacardi said the mindful drinking movement continues to gain traction across the globe, particularly in Western Europe. The lockdowns and restrictions in 2020 due to the coronavirus pandemic have accelerated its growth, the firm noted. ....

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