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Emami hikes product prices by 4% to offset cost pressure, launches project Khoj

Emami hikes product prices by 4% to offset cost pressure, launches project Khoj
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Last Updated: Jun 06, 2021, 03:14 PM IST
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Synopsis
The company s long awaited project Khoj that aims deeper rural reach to retain profitability momentum, has been launched in Uttar Pradesh with the relaxation of lockdown. The project we had already rolled out got delayed due to COVID-19 disruptions since last year, the official said.
Agencies
With the price rise we do not foresee any pressure on gross and EBITA margins as of now, he said.
FMCG major
Emami Ltd has raised product prices on an average by four per cent in the current fiscal to offset the present input cost pressure that will help the company to retain a gross margin of 66-67 per cent, a senior company official said on Sunday. The company s long awaited project Khoj that aims deeper rural reach to retain profitability momentum, has been launched in Uttar Pradesh with the relaxation of l ....

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