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Choozle Secures $15 Million in Series C Funding from Boathouse Capital

Choozle, a self-service programmatic ad platform, today announced a $15 million investment from Boathouse Capital, a private equity firm with over $350 million under management. The funding will drive customer and revenue growth through product innovations and accelerated sales and marketing. ....

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Qualtrics Valued at $22.8B, Bloomreach Acquires Exponea & More News

Turns out, it pays to offer to software on customer insights and digital customer experience.
As for Qualtrics, the IPO was expected. SAP, which acquired Qualtrics in 2018 for $8 billion, announced Qualtrics would go public back in July. Qualtrics had initially planned to offer shares between $20 and $24 but closed on Thursday, Jan. 28, at $45.50. It raised $1.55 billion.
In todayâs hyper-connected world where all it takes to switch jobs or service providers is a few simple clicks, the experiences companies provide will determine whether they succeed or fail, said Ryan Smith, Qualtrics founder and executive chairman, and Zig Serafin, CEO, in a joint statement. ....

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