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Stellantis Just Gave Its 13 Auto Brands Cringeworthy New Taglines


Stellantis Just Gave Its 13 Auto Brands Cringeworthy New Taglines
The Jeep Wrangler 4xe needs to be plugged into the wall to get a full charge.
Stellantis
Stellantis today previewed its next decade of business during the EV Day 2021 presentation, announcing a push toward electrification for its brands including Dodge, Jeep, Ram Trucks, Alfa Romeo, Maserati, Chrysler and Fiat.
To highlight the business changes and describe their approach to electrification, the automaker released new taglines for each of its car brands and some of them are downright cringeworthy.
Heating Up People, But Not the Planet
Abarth, Fiat s performance-focused unit, is the brand adding this motto to its advertising. These days, the company is responsible for the Abarth 500, 500C and 124 Spider. In 2024, Abarth will switch to a 100-percent battery electric vehicle lineup. ....

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