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Beardo initiates country-wide hunt for 'India's Next Mr Beardo'

Mumbai: Homegrown men’s lifestyle and grooming brand Beardo has announced a nationwide search for ‘India’s Next Beardo, 2021’. As an ode to its tribe of half a million Instagram followers that the brand serves, the search for the “Ultimate Mr Beardo” will commence on 10 August and one winner will stand a chance to win an exclusive modelling contract with the brand. ....

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Beardo Initiates a Country-Wide Man Hunt for INDIA'S NEXT MR. BEARDO

Beardo Initiates a Country-Wide Man Hunt for INDIA'S NEXT MR. BEARDO
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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ASCI launches ASCI.Social platform

ASCI launches ASCI.Social platform
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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Asci unveils final guidelines for influencer advertising on digital media

The guidelines become applicable from 14 June and clearly specify the do s and dont s.
27 May, 2021 - 04:31 PM IST | By indiantelevision.com Team
Mumbai: Advertisers now have a clear set of guidelines on which they can base their influencer driven ads/commercials. Industry watchdog - the Advertising Standards Council of India (Asci) - unveiled the final guidelines for influencer advertising on digital media today. The ombudsman had initially released some draft guidelines in February and sought feedback from all stakeholders – advertisers, agencies, influencers and consumers. Asci then incorporated the responses before drawing up the final framework. To ensure a collaborative process and expert inputs, ASCI tied up with Big Bang Social, a leading marketplace for social storytelling, to get India’s leading digital influencers’ views on board. ....

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