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UM s CEO Anathea Ruys on great leaders and what her focus is for the agency going forward
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The time travellers: Kiwis living here, working anywhere
11 minutes to read
Jane Phare is a senior business reporter for the New Zealand Heraldjane.phare@nzme.co.nz
As thousands of expats return home to escape the grimness of Covid-19 restrictions, many still work at night for their overseas companies. Jane Phare talks to Kiwis who ve kept their old jobs and consults sleep experts about the dangers of tampering with the human body clock.
Aucklander Lisa Winsor goes to bed at 4.30pm these days, an hour earlier than normal thanks to the end of daylight saving this month.
Her late afternoon bedtime is a routine she s kept up since returning to New Zealand from the US late last year, spending two weeks at an MIQ hotel and emerging with relief into a life free from physical distancing, closed restaurants and constant mask- wearing.
UM Australia has named Anathea Ruys as it’s new CEO. She has a 25-year international career in the media business and is currently executive vice president and managing director of Carat West Coast and Mid-West USA, as well as the lead of Dentsu’s West Coast office.
“Leading UM Australia to its next chapter requires an executive with rare credentials,” said Mark Coad, CEO of Mediabrands Australia. “Anathea was a stand-out media leader before leaving Australia to pursue her international career. Since then she has become a world-class talent in building collaborative, performance work cultures as well as business and team partnerships. She is the ideal CEO for UM’s future and will be a major contributor to the progress of the Mediabrands Australia group.”