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A Counterpoint Survey found that 72% of Germans will decidedly choose Apple's AirPods on their next purchase in the next 18-24 months


A Counterpoint Survey found that 72% of Germans will decidedly choose Apple s AirPods on their next purchase in the next 18-24 months
 
Apple will continue to dominate Germany’s TWS (True Wireless Stereo) market with 72% of the respondents in a Counterpoint Research Consumer Lens user survey preferring the brand for their next purchase, followed by Samsung and JBL. Besides, the survey, conducted in early 2021, reveals that more than 40% of the current TWS users in Germany plan for the next TWS purchase in a year or less. Based on the respondents’ price preference for their future purchase, the ASP (average selling price) will increase, with the €101-€200 price band having a stronger grip. ....

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Apple's online store, lockdowns help iPhone sales soar in India — Quartz India


The Covid-19 pandemic turned out pretty advantageous for Apple in India.
In the last quarter of 2020, iPhone sales in the world’s second-largest smartphone market nearly doubled compared to the previous year, data from Hong Kong-based Counterpoint Research show. This was the first time that the smartphone brand crossed 1.5 million in shipments in a single quarter.
During the year 2020, the Cupertino-based manufacturer sold 93% more phones in India.
The sharp growth is being attributed to the fact that Indians could not source iPhones from other countries, where it is much cheaper. Typically, around 10-12% of iPhone owners in India buy their devices abroad either during their travels or by asking friends and family to get the smartphone for them. ....

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Google startup bets: Google's startup bets could help its Bharat push


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At stake is the growing base of Indian language users who are expected to drive future growth and account for a majority of the country s internet base in the coming years.
“In the last two years alone, 100 million new internet users have come online from rural India. Data shows that rural consumption now accounts for roughly 45% of overall mobile data usage in the country and is primarily focused on online video,” said Caesar Sengupta, vice-president, Google in a blog post.
Since the ban on TikTok in June, more than a dozen short-video apps, including Glance-owned Roposo, Dailyhunt s Josh, and MX Player s TakaTak, have been ....

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