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Hotwire expands its offering with new hires, following recent client wins
July 16, 2021 10:28
With the start of the new financial year Enero agency, Hotwire has announced a further expansion of its capabilities with a new business model, supported by new hires and recent client wins.
Managing director of Hotwire Australia, Jamie Nelson said the new model was about scaling Hotwire to fit in with Enero’s global strategy, but at the same time not losing sight of its core PR and communications functions.
The new model will see Hotwire supporting global and local brands in building brand reputation, as well as supporting chief marketing officers in brand marketing mechanisms and strengthening stakeholder relationships.
Sydneyâs $120b tech cluster has shades of Silicon Valley
Surry Hills, once best known for being the centre of Sydneyâs rag trade, is carving out a reputation as a technology hub with a cluster of privately owned tech companies.
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Two Silicon Valley veterans running a technology venture fund out of Sydneyâs Surry Hills donât have to walk far to find a dozen technology companies valued at about $120 billion.
Chris Barter and Zeb Rice, the co-founders of King River Capital, believe the growing cluster of tech companies in Surry Hills and environs is reminiscent of what they saw happen in Palo Alto, California and Tel Aviv.