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Hotwire expands its offering with new hires, following recent client wins
July 16, 2021 10:28
With the start of the new financial year Enero agency, Hotwire has announced a further expansion of its capabilities with a new business model, supported by new hires and recent client wins.
Managing director of Hotwire Australia, Jamie Nelson said the new model was about scaling Hotwire to fit in with Enero’s global strategy, but at the same time not losing sight of its core PR and communications functions.
The new model will see Hotwire supporting global and local brands in building brand reputation, as well as supporting chief marketing officers in brand marketing mechanisms and strengthening stakeholder relationships.