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Growing Companies Are Adding Hundreds of Pet Food Jobs


Pet food manufacturers may be expanding their production capabilities to help meet growing consumer demand for their products, but they are also helping local communities by creating jobs and strengthening the economy.
“We know that by making food for the two-thirds of U.S. households with pets, America’s pet food makers are also supporting the economy,” Mary Emma Young, senior director of communications and strategic planning for Pet Food Institute (PFI), told PPN. “These companies support tens of thousands of jobs and stimulate additional economic activity across the supply chain. The added expansions, paired with increased focus on pets during the pandemic, will help strengthen the industry’s economic contributions and job creation.” ....

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Exploding Pet Food Demand Spurs Manufacturers to Expand Facilities


The number of pet food manufacturers expanding their production capabilities is increasing at a dizzying rate. Just within the past six months or so, Pet Product News (PPN) has covered more than 10 such stories—and that number is growing. Like PPN, the Pet Food Institute (PFI) has been keeping a close watch on how and why these manufacturers are expanding their facilities.
“This growth indicates a strong confidence in the performance of the pet food industry in the United States and as an exporter to countries around the world,” Mary Emma Young, senior director of communications and strategic planning for PFI, told PPN. “While the industry has experienced supply chain disruption due to the COVID-19 pandemic, the continued expansion of production capabilities helps position pet food makers to meet future demands. ....

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Petco Advances 'Whole Health' for Pets


As the COVID-19 pandemic drove unprecedented pet adoptions and sales, Petco was busy laying the groundwork for a major reinvention that has culminated in a rebranding reflecting a new corporate philosophy focused on improving pets’ wellbeing.
“We set out to evolve from a pet retailer and redefine the category by becoming the leader in pet health and wellness,” Tariq Hassan, chief marketing officer at Petco, told the Path to Purchase Institute. “This journey began … with the understanding that pet parents see pets as part of their family and were seeking ways to take better care of them.”
Emboldened to advocate for these consumers, Petco made a series of product assortment changes while also expanding key service and resource offerings. ....

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