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The moment provides an opportunity to think about how brands can survive publicity nightmares, with the media landscape shifting and social media providing an easy avenue for furious consumers to show their discontent. What strategies should big and small brands keep in their back pockets in case of an emergency? We asked a selection of industry experts for their two cents. How do you solve a problem like. a PR nightmare? Matt Buchanan, head of PR and influence at Ogilvy UK JFK navigated his fair share of crises during his time in office. His typically illuminating take on grappling with them was, “the Chinese use two brush strokes to write the word ‘crisis’. One brush stroke stands for danger; the other for opportunity. In a crisis, be aware of the danger – but recognize the opportunity.” ....
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Owners, former employee of boat repair business feud over online reviews Updated Jan 06, 2021; The owners of a boat repair business are facing charges after a confrontation about negative online reviews they say were left by a former employee. William Ripley, 59, and his son Neil Ripley, 25, of Stratham, New Hampshire, appeared in court on Monday in Ipswich to hear assault and trespassing charges, the Salem News reported. They told police on Dec. 26 that they went to the home of former employee David Fowler because he posted negative reviews of their business. A fight started, though Fowler and the Ripleys disagree about who instigated it. ....