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Reply The second day of the Michigan Fashion Media Summit discussed the intersection of fashion, technology and mental health. (Courtesy of Nirali Patel) The second day of the Michigan Fashion Media Summit discussed the intersection of fashion, technology and mental health in the fashion industry. The summit began at 11:00 a.m. Tuesday with a panel conversation regarding the role of technology in the future of the fashion industry. During the discussion, Scott Zalaznik, senior vice president of digital at Adidas, discussed how similar marketing has become in the athletic and fashion industries. Subscribe Increasingly, we are seeing a connection between the two, Zalaznik said. Celebrities (are) worried about staying in shape, athletes are interested in fashion. The consumer is less distinctive of these two, which is a universal trend. ....
Representative image VADODARA: A dedicated cyclist, Anju Sharma not only recorded her own cycling and running route every single day but also predicted the best time, routes to cycle to get people started on their own physical fitness routines. But what the national shooting champion thought was a standard practice for urban women like her, a different threat something that backfired her initiative of uploading her fitness regime on a popular mobile app lay lurking behind the screen. To her horror and dismay, a man sent her a message on the app account last year, marking his approval of the route she takes as well as her fitness programme. Sharma, a resident of Dabhoi Road, said, “The man said that he wanted to join me for running and cycling and also knew the route I take daily!” ....