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Reed's Gets Back To Real With A New Creative Campaign


Reed’s Gets Back To Real With A New Creative Campaign
Norwalk, Conn. – With summer in full swing and Americans ready to get back to their real, post-pandemic lives, Reed’s Inc., America’s #1 ginger company, is debuting its “Real is Always Better” campaign. Reed’s was founded over 30 years ago on the principle that real ingredients real ginger, no artificial preservatives, no artificial colors and no artificial flavors are always better, and the campaign will serve as a celebration of this brand’s rallying cry, as well as its summer mission: “Get Back to Real.”
“This summer, Americans are getting back to REAL: going out instead of taking out and real face-timing instead of screen-timing. Reed’s knows consumers not only want real experiences, but they also want real ingredients. In fact, a commissioned study shows that 60% of ginger ale drinkers are looking for REAL ginger in their beverage,” shared Lindsay Martin, Vice President of Marketing at Ree ....

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