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South Australia, a multi-million-dollar favourite this Cup long weekend


South Australian Tourism Commission
South Australia’s summer festival season is in full swing and Adelaide is abuzz as CBD accommodation and restaurants book out at levels not seen since pre pandemic, and regions yet again reach new record occupancy levels.
The latest South Australian Tourism Commission statistics show that over the three days of the Adelaide Cup long weekend, at least $50 million will be injected into the state’s economy, thanks to record occupancy levels boosted by the Great State Voucher program and festivals like Fringe, Adelaide Festival and WOMADelaide.
Hotel and restaurant operators are reporting strong forward bookings during this month, as South Australians and an increasing number of interstate visitors make the most of ‘dinner, a show and a hotel night’. ....

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Top city hotels drop prices by up to 50pc to get bodies in beds


Top city hotels drop prices by up to 50pc to get bodies in beds
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Five-star capital city hotels are unleashing a wave of deals up to 50 per cent off luxury rooms in the hope of exhuming tourism in metropolitan centres after the Easter break and ahead of the lucrative July school holiday period.
Thomas Zinn, general manager of the new Hotel Indigo Adelaide Markets, which opens on March 1 – with all rooms 50 per cent off.  
Ben Searcy
In November and December 2020, occupancy rates for city hotels were between 8 per cent and 17 per cent, according to figures from STR Data Solutions. Some major urban centre hotels have reported occupancy rates as low as 4 per cent a night. ....

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