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Copy Simple in form but complex in substance, “What is Architecture?” remains an existential question for a lot of architecture students and young professionals. In an attempt to define this ever-changing interrogation and expose the different visions out there, the interview series : WIA – What is architecture? asks four, straightforward, questions to world-leading architectural designers and thinkers. Seeking to uncover their opinion on what architecture is and what it can do, these short videos reveal responses to “ What is architecture? What can architecture do? What is your architectural position? and What is your design method?”. ArchDaily has collaborated with WIA to release every week, 4 of these conversations, and to invite you to take on the challenge and answer these questions. This first feature, shares insights into the thoughts and personality of Peter Cook, Anna Heringer, Moon Hoon, and Greg Lynn. ....
Anne-Laure Pingreoun, design curator and founder of Alter-Projects and Alternative-Thinkers Anne-Lauren Pingreoun is a design curator and founder of Alter-Projects, a new generation multidisciplinary company curating special projects which build unique stories and social experiences for designers, brands, and property developers, and Alternative-Thinkers, an online platform where creative practitioners set the framework and are then connected to funding. Her clients include the likes of the LVMH Group, London Design Festival, UK Government, Art Basel and more. Caro Lundin, co-founder and creative director of ARC Club As the creative director of London co-working brand ARC Club, Caro Lundin oversees every detail of the product and its use – from build-through to merchandise and marketing. Based between Stockholm and London, Lundin attended the Bartlett School of Architecture and formerly worked at Crab Studio and Sundae Design Studio, which she co-founded with a speci ....