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St. Paul-based Upsie raises $18.2M from outside investors

St. Paul-based Upsie raises $18.2M from outside investors
The investment adds even more momentum to Upsie, a provider of warranties that saw its sales double last year amid the e-commerce boom.
May 13, 2021 1:25pm
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When he first launched Upsie in 2015, Clarence Bethea initially had a hard time selling investors on his startup that aimed to reinvent the product warranty business.
Not anymore. St. Paul-based Upsie announced Thursday that it has raised $18.2 million in a Series A round of funding.
It s a milestone, he said. This doesn t happen without the work that our team does. I m just overjoyed for our team and our customers. ....

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Warranty Platform Upsie Raises $18.2M | Twin Cities Business

Warranty Platform Upsie Raises $18.2M
Founder Clarence Bethea hopes his success will encourage other Black entrepreneurs. He plans to double the St. Paul startup s staff.
St. Paul-based online warranty platform Upsie just finalized an $18.2 million Series A round that founder Clarence Bethea hopes will encourage other Black founders.
“Getting more dollars to Black and Brown founders is always top of mind in conversations there’s still such a deficit,” Bethea said. “Today represents that it’s possible.”
“Clarence and his team have created an incredible and joyful experience for customers purchasing consumer warranties, which is no small feat given where the industry has been,” True Ventures partner Puneet Agarwal said in a statement. “We love the unique impact they are making and the passion the entire Upsie team has around putting consumers first.” ....

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Upsie Raises $18.2M in Series A Funding

Upsie, a St. Paul, Minn.-based consumer-centric platform for purchasing product warranties, raised $18.2m in Series A funding.
The round was led by True Ventures with participation from Concrete Rose VC, Avanta Ventures (CSAA Insurance Group, a AAA insurer), Kapor Capital, Samsung Next, Massive, Backstage Capital, Awesome People Ventures, Draft Ventures, Matchstick Ventures, M25, Silicon Valley Bank, Bread & Butter Ventures, Ordinary Ventures, Diverse Angels, Imagination Capital, Uncommon VC, Marc Belton, Daren Cotter (Founder and CEO of InboxDollars), George Azih (Founder and CEO of LeaseQuery), Richard Parsons, Anton Vincent, Sri Pangulur, Damon DiVito, Jon and Lottie Rezneck, etc.
The company will use the funds to hire, increase customer awareness and continue building its warranty product offerings and verticals. ....

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Why Black-Led Venture Firms Aren't Saving Black-Owned Businesses

Klaus Vedfelt/Getty Images
Black founders often face disparity and discrimination as leaders in the venture capital industry.
As some Black founders find success adjacent to wealthy white men, they may become less inclined to help Black businesses.
This article originally appeared on The Plug, a news and information platform examining the Black innovation economy.
One of the earliest documented Black-owned and operated venture capital firms, Syncom Venture Partners, set up shop in 1977. Headquartered in Silver Spring, Maryland, the firm is responsible for some of the earliest investments made in well-known formerly Black-owned telecommunications and media companies, including Black Entertainment Television (BET) and RadioOne Interactive. ....

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