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MIL-OSI Asia-Pac: Tuen Ma Line fully opens Jun 27 | ForeignAffairs.co.nz


Source: Hong Kong Information Services
Secretary for Transport & Housing Frank Chan today announced that the Tuen Ma Line will be fully opened on June 27.
Mr Chan told reporters that the two new stations – Sung Wong Toi and To Kwa Wan, together with the new platforms at Hung Hom and Ho Man Tin stations will open on that day, providing an efficient and convenient railway service to the To Kwa Wan and Kowloon City areas.
The Tuen Ma Line at approximately 56km long with 27 stations is the longest railway line in Hong Kong and connects Tuen Mun to Wu Kai Sha. ....

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The new era of digital out-of- home: MTR and Airport Express advertising


Details
22 April 2021
Advertisers in Hong Kong have always been leveraging outdoor platforms, even after the challenges of last year. To better engage audiences and increase return on investment (ROI), out-of-home(OOH) advertising has evolved considerably.
While online advertising has prospered, OOH ads are increasingly indispensable, due to the keen competition for eyeball in online advertising, especially in the Hong Kong market, and can greatly enhance campaign performance. Meanwhile, by applying data to locate the right audiences, advertisers can maximise the impact of ads and ensure the right ads are displayed to the right people.
This Master Report, in collaboration with MTR advertising, will delve into the development of MTR digital advertising and the rapid digital evolution of the OOH industry, two factors that ensure advertisers can deliver even better, greater and more successful campaigns. ....

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After more than a decade, Hong Kong's M+ building is finished and will open in 2021—even if international travel ban persists


The museum overlooks Victoria Harbour
© Virgile Simon Bertrand
Hong Kong’s M+ museum is due to open its doors towards the end of the year after more than a decade in the making even if international travel may not resume amid the ongoing Covid-19 pandemic, the institution said, while pledging to display works from the collection that may be deemed controversial in the politically-charged city.
The museum opened for a media preview of the freshly completed building designed by the Pritzker Prize-winning architecture studio Herzog & de Meuron in partnership with TFP Farrells and Arup on Friday. This marked the first time that members of the public were allowed to view the project in the West Kowloon Cultural District since its inception in 2007. ....

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M+ museum building completed


M+ museum building completed
The M+ building viewed from the Art Park. Photo: Virgile Simon Bertrand © Virgile Simon Bertrand. Courtesy of Herzog & de Meuron.
HONG KONG
.-M+ has reached the important milestone marking the completion of construction of the museum building. With the Occupation Permit for the museum building obtained on 24 December 2020, M+ is set to open to the public at the end of 2021.
Designed by a global team of the world-renowned architecture firm Herzog & de Meuron in partnership with TFP Farrells and Arup, the M+ building is set to become a new addition to the global arts and cultural landscape and a new international architectural icon. Located in Hong Kong s West Kowloon Cultural District on the Victoria Harbour waterfront, it provides a permanent space for M+, the first global museum of contemporary visual culture in Asia dedicated to collecting, exhibiting, and interpreting visual art, design and architecture, moving image, and Hong Kon ....

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