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MUMBAI: Home interiors company, HomeLane has entered into a three-year strategic partnership with Mahendra Singh Dhoni as an equity partner and brand ambassador. As part of the partnership, Dhoni will own equity in HomeLane. The cricketer, popularly known as 'Captain Cool', will be HomeLane’s first brand ambassador and the first celebrity to endorse an end-to-end home ....
MS Dhoni becomes the first brand ambassador and equity partner of HomeLane techstory.in - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from techstory.in Daily Mail and Mail on Sunday newspapers.
MS Dhoni Adds Interior Design Startup HomeLane To Investment Portfolio Share story Besides HomeLane, Dhoni has also invested in Khatabook, Cars24 and D2C brand 7InkBrews HomeLane ended FY21 with 16% higher revenue than FY20 and trimmed its losses by 40% Interior design startup HomeLane has entered into a three-year strategic partnership with former Indian cricket captain Mahendra Singh Dhoni, who has picked up an equity stake in the company and signed up to be its brand ambassador. However, the details of the investment remain disclosed. “As HomeLane expands into new markets and deepens its presence in its existing 16 cities, its strategic association with MS Dhoni will enable the company to create high decibel visibility and connect with its consumers,” the company said in a statement. ....