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by Stephen Chapman Marketing Liverpool has revealed a major new campaign to attract visitors to the city region this summer. “Get Away To It All” will feature short films and photography showcasing the best of the area, which will appear on video on demand and digital advertising across Manchester, Yorkshire, North Wales and the Midlands. “I think we all know how much pent-up demand there is to take holidays again, and a higher proportion of people will be choosing to do that without leaving the UK,” said Chris Brown, Director of Marketing Liverpool. “We are very fortunate to be able to offer the best of city, coast and countryside within one city region, so we wanted to make that range of choice front and centre of the creative. We had a lot of first-time visitors last year following our Love Your Liverpool campaign, so we’re hoping for more new faces to come and see it for themselves.” ....
Work underway to welcome shoppers back to Liverpool ONE wirralglobe.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from wirralglobe.co.uk Daily Mail and Mail on Sunday newspapers.
15 Feb 2021, 09:14 Iain Finlayson, previously the business performance director at the city centre retail complex, has replaced Steven Connolly who left in July. His appointment as estate director is part of a reshuffle of Liverpool One’s senior management team, designed to help the shopping centre as it faces one of the most challenging times in its history, according to owner Grosvenor. Donna Howitt, previously director of marketing and communications, has taken on the role of place strategy director, while interviews are currently underway to appoint a new facilities director. Finlayson has worked at Liverpool One for the last five years and previously held positions at Swedish homeware giant Ikea, and Blackwell’s Bookshop. ....
Bright future of Liverpool s shopping streets as retailers insist city will bounce back The city has pulled together and is now set to welcome its biggest ever food hall, a new golf experience and new stores Updated Shoppers in L1 before the third national lockdown came into effect. (Image: Liverpool Echo) The coronavirus pandemic has had a major impact on a scope of businesses - and retail is no exception. The ongoing crisis has seen the permanent closure of independent shops, restaurants and more, plus the loss of high-street heavyweights including Topshop and Debenhams. But Liverpool s retail insiders are adamant the city will bounce back - and there s lots to look forward to. ....