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'Shaken, Not Stirred': Cocktail Influencers Through the Ages


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Hemingway isn’t the only author who brought signature cocktails to readers’ lips. There was also Hunter S. Thompson and his love for Singapore Slings, seen in
The Long Goodbye, and writer Dorothy Parker’s love for Scotch makes its way into
Just a Little One, which appeared in a 1928 edition of
The New Yorker.
Despite her love of whiskey, Parker is famous for the quote, “I like to have a martini, two at the very most. After three, I’m under the table. After four, I’m under my host.” ....

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Monique Fiso, Mittens and Bret McKenzie's brother walk into a bar...


Monique Fiso, Mittens and Bret McKenzie s brother walk into a bar.
12 minutes to read
Can Wellingtonians talk while drinking? Greg Bruce finds out.
MITTENS, LBQ
Entering the private room in which I was meeting Mittens, I - Aucklander and idiot - wondered: Why a private room? That was before
I entered his presence.
He had just finished a lengthy photoshoot and was rehoused in his cat carrier, which seemed strange for a cat that has made his name as one of history s greatest nomads. It was early evening, and by then I d been in Wellington all day and all day I d been hearing stories about him: Mittens miles from home, Mittens crossing the road at zebra crossings; Mittens waiting patiently for the green man before crossing at intersections; people coming across large crowds in central Wellington, thinking there must have been a terrible accident, only to find Mittens happily at their centre. ....

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How Vodka, America's Favorite Spirit, Lost Its Luster


illustration: Danielle Grinberg
The U.S. launch of Danish vodka brand Denaka says much about the state of vodka in America in 1988. Imported brands like Stolichnaya, Absolut, and Finlandia were searing hot at the time, while the domestic Smirnoff brand had been the best-selling spirit in the country for at least a decade.
To stand out in the field, Denaka’s importer ran a $40 million advertising campaign simply promoting it as “the world’s most expensive vodka.” It was a bold move, not least because this was an unheard-of brand in a congested, competitive category. But also because Denaka was a vodka a flavorless, odorless spirit whose quality is determined by its lack of imperfections, otherwise known as “smoothness.” ....

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