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Fishermen Malaysia lands telco challenger TIME dotCom as a client following competitive pitch


July 27 2021, 9:14 am | BY Kim Shaw | No Comments
Fishermen Integrated has picked up Malaysian telco challenger TIME dotCom as a client. TIME was previously with Dentsu Malaysia and instigated a 5-way agency review in May.
 
“Fishermen Integrated was chosen because it shares our challenger spirit as well as an innate understanding of social trends to organically amplify communications. The team also effortlessly produces entertaining and enjoyable branded content that maximises reach. Most importantly, it has passionate owners who are hands-on, supported by an energetic and eclectic team”, said Andrew Yeoh, Head of Marketing for TIME dotCom.
Team Fishermen, who were thrilled by the news, expressed that this partnership came at an opportune time when people needed rich wholesome entertainment to take their mind off work and studies while staying at home. ....

Andrew Yeoh , Mark Darren Lee , Team Fishermen , Group Brand , Pizza Hut , Fishermen Integrated , Dentsu Malaysia , Darren Lee , Managing Director , Joyce Gan , Group Brand Director , குறி டேரன் லீ , குழு பிராண்ட் , பீஸ்ஸா குடிசை , மீனவர்கள் ஒருங்கிணைந்த , தெந்ட்சு மலேசியா , டேரன் லீ , நிர்வகித்தல் இயக்குனர் , மகிழ்ச்சி கண் , குழு பிராண்ட் இயக்குனர் ,

TIME dotCom concludes brand and social pitches


TIME dotCom concludes brand and social pitches
Details
23 July 2021
TIME dotCom has appointed Fishermen Integrated and Kingdom Digital Group s subsidiary, Rockstar Digital, to manage overall brand and social media duties respectively for a period of one year with the option to extend for another. The pitch was held from May to June and five agencies were shortlisted. Head of marketing Andrew Yeoh told
A+M that the agencies were given 33 days to respond including a tissue session for interim feedback and all were compensated for pitch fees in accordance with 4A s regulations. Work is expected to roll out by year-end and dentsu Malaysia is the incumbent. ....

Mark Darren Lee , Andrew Yeoh , Edmund Lou , Rachel Chin , Kingdom Digital Group , Fishermen Integrated , Rockstar Digital , Darren Lee , Bryan Ong , குறி டேரன் லீ , எட்மண்ட் லூ , ரேச்சல் கன்னம் , மீனவர்கள் ஒருங்கிணைந்த , டேரன் லீ , ரியான் ஓங் ,